Luke Panosian is a seasoned digital platform strategist and the Senior Manager for Community at PrizePicks. He currently oversees the largest sports Discord community in the world, demonstrating expertise in scaling and managing massive digital ecosystems. Luke also directs PrizePicks' highly reactive "Gametime" social team, specializing in real-time audience engagement on major social channels. His background is rooted in the gaming industry, where he previously led Global Social Media and Community success at Ubisoft. This included launching impactful Go-To-Market (GTM) social strategies for AAA titles such as Far Cry 6 and Star Wars Outlaws. Furthermore, he managed the renowned Ubisoft Star Players program, a global advocacy group of influencers, that leveraged creator and influencer platforms to drive brand success.